LT Strategy

Stop Guessing.
Start Growing.

Strategy that turns SMBs into Growth Engines.

  • Get a positioning markets can't ignore
  • AI-powered employee advocacy made easy
  • AI system that turns teams into revenue drivers
Hero

20+ years consulting for leading brands

Our clients

You're Stuck. And You Know it.

Your business page gets ignored. Your ads bleed budget. Your competitors somehow seem to be everywhere. Whether your positioning isn't clear to prospects, your employees can't articulate your value, or you want to use AI but don't know where to start—or all of the above—you need clarity and a path forward.

Strategy Meets Distribution & Operationalization.

Most consultants give you a strategy deck and leave. I help you execute—whether that's repositioning your brand, activating your employees as ambassadors, or implementing AI across your non-tech teams.

Strategy

Business + Marketing Strategy

Positioning that sticks. Working together, we clarify who you're for, what you solve, and why you win, so every message lands with the right buyers.

Distribution

LinkedIn Visibility + Employee Ambassadors

Use Voice Builders—my proprietary 8-week system: AI-powered. No compliance risks, no fake engagement. LinkedIn API access for real-time metrics

AI

AI Implementation for Non-Tech Teams

Stop dabbling with AI. I help non-coder teams integrate AI into their daily work in a cohesive structure that boosts their productivity and your margins.

Consulting Built for Execution, Not Decks

I don't do 80-slide PowerPoints that collect dust. I work directly with you. Together we build what works: clear positioning, activated voices, and AI that supports real work.

1

Diagnose

I work with you to pinpoint the real blockers in message, visibility, or execution so we fix the right thing first.

2

Train the Engine

Using my proven framework, I train AI on your business, audience, and edge so it guides ideas, aligns voices by role, and turns your team into on-brand ambassadors who drive demand and revenue.

3

Transfer the System

We implement, measure, and optimize until your human-plus-AI team runs it without me. Faster execution, higher productivity, lower waste.

Ready to Transform Your Strategy?

Proprietary Tools That Differentiate My Work

Voice Builders

My 8-week LinkedIn activation system for teams. I train AI on your business and voice, then deliver role-specific ideas and drafts so employees show up consistently and credibly. Compliant, systematic, AI-assisted.

See if Voice Builders is a fit →

Voice Edge

A LinkedIn growth program for solopreneurs, professionals, and startups with small teams. Built on the same system that drove a 358 percent reach increase and 25 percent follower growth in 10 weeks on my own LinkedIn.

See if Voice Edge is a fit →

Who I Work With

I work with SMBs that are ready to grow and tired of spinning their wheels. You've built something valuable, but:

  • Your positioning isn't clear to prospects
  • Your employees can't articulate your value
  • Your team knows they 'should' use AI efficiently but doesn't know where to start
  • You've tried consultants before and got decks, not results

If that sounds familiar, let's talk.

About Line Tousignant

I've spent 20+ years consulting for small businesses and brands like L'Oréal, Samsung, and MAC Cosmetics on strategy, customer experience, and growth execution.

Today I help SMBs turn strategy into results, whether that's activating employees on LinkedIn, implementing AI, or repositioning for growth.

I also wrote 'Build What They Need, Sell What They Want', a guide to customer research for non‑researchers, coming in 2026.

Common Questions

Who is this not for?+
If you want a deck only, or you will not implement, I am not the right fit.
What makes you different from other consultants?+
I do not just deliver decks. I bring proprietary systems like Voice Builders and stay involved through implementation and get your team ready to take over. You get execution, not just recommendations.
What outcomes should I expect?+
Clearer positioning, faster execution, and measurable visibility gains. The specifics depend on your scope and starting point.
How do you measure success?+
We track adoption, output volume, visibility metrics, and business impact.
What do you need from my team?+
Access to key stakeholders, quick feedback, and a point person to keep momentum.
How long do engagements last?+
Strategy projects run 4 to 12 weeks. Voice Builders pilots run 8 weeks. AI implementation typically runs 3 to 6 months, depending on scope.
How much do you charge?+
It depends on scope. Strategy engagements typically range from $5K to $50K.+ Voice Builders pilots start at $5K for 8 weeks. Share your situation and I will send a clear proposal.
Do I need to know anything about AI to work with you?+
No. I help non-technical teams adopt AI in a structured way so they get cohesion and productivity fast. No coding required.
Do you work with companies outside North America?+
Yes. I work regularly with European clients and speak French, so I can support teams in France and other French-speaking markets.

Let's Talk About Your Challenge

I'll get back to you within 24 hours. Your information is safe with me.